GIP Library icon

The Jelly Effect: How To Make Your Communication Stick The Jelly Effect: How To Make Your Communication Stick

The Jelly Effect: How To Make Your Communication Stick Order Printed Copy

  • Author: Andy Bounds
  • Size: 3.87MB | 257 pages
  • |
Continue with
Google Twitter
LOG IN TO REVIEW
About the Book


"The Jelly Effect" by Andy Bounds is a guide to effective communication, focusing on how to make your message memorable and impactful. The book provides practical tips and techniques for improving your communication skills and influencing others in a positive way. Bounds uses the analogy of jelly to illustrate how communication should be clear, concise, and sticky to resonate with your audience. Ultimately, the book highlights the importance of connecting with others and delivering messages that truly stick.

Brother Andrew

Brother Andrew Son of a blacksmith, Brother Andrew didn’t even finish high school. But God used this ordinary dutch man, with his bad back, limited education, without sponsorship and no funds to do things that many said were impossible. From Yugoslavia to North Korea, Brother Andrew penetrated countries hostile to the gospel to bring bibles and encouragement to believers. Andy van der Bijl, who became known as Brother Andrew, was born in 1928 the son of a deaf father and a semi-invalid mother. Andrew was the third of six children and they lived in the smallest house in the village of Witte in the Netherlands. In the book God’s smuggler, Andrew describes the impact that the death of his oldest brother ‘Bas’ had upon him. Bas, who was severely handicapped died when Andrew was just 11 years old. Andrew had wanted to die with Bas, but God hadn’t let him. THIRST FOR ADVENTURE As a child, brother Andrew was mischievous and dreamt of adventure. When Germany invaded, Andrew amused himself (and the rest of the village) by playing pranks on the occupying troops. NOTORIOUS COMMANDO WHO NEEDED GOD His thirst for adventure led him into the Dutch army at the age of 18 where he became a notorious commando. Andrew and his comrades became famous for wearing yellow straw hats in battle, their motto was: ‘get smart – lose your mind’. The atrocities that Andrew committed as a commando haunted him and he became wrapped in a sense of guilt. Nothing he did – drinking, fighting, writing or reading letters helped him escape the strangle that guilt had upon him. Shot in the ankle in combat, at the age of 20, his time in the army came to an abrupt end. In hospital, bed ridden, the witness of Franciscan sisters who served the sick joyfully and the conviction of his own sin, drove him to read the Bible. Andy studied the bible while asking many questions to a friend (Thile), who had written to him throughout his time in the army. Andrew sent questions to Thile who searched for answers from her pastor and the library. His searching within the bible did not however lead him to give his life to God whilst he was still in hospital. ANDREW RETURNS HOME A CRIPPLE AND SEEKS GOD Returning home a cripple to his old town, Andrew’s life was empty. He had not found the adventure he had been looking for. Somehow however, when he return home, he developed a thirst for God. Every evening Andrew attended a meeting and during the day he would read the bible and lookup up bible verses mentioned in the sermons he had heard. At last, one evening he gave up his ego and prayed: ‘Lord if You will show me the way, I will follow You. Amen’. GOD CALLS BROTHER ANDREW TO MISSION Soon after becoming a Christian, Brother Andrew attended a an evangelistic meeting taken by a Dutch evangelist Arne Donker. At this meeting Andrew responded to the call to become a missionary. This call to share the good news of salvation started at home, with Andrew and his friend Kees holding an evangelistic event with Pastor Donker in their home town of Witte. Before going away on mission, Andrew started work at the Ringers chocolate factory. Working in a female dominated environment which was smitten with filthy jokes, God used Andrew and another Christian, and future wife Corrie, to reach their lost co-workers. Through personal witness and inviting them to evangelistic events, many became Christians, including the ring leader of the women. The atmosphere at work changed dramatically and prayer groups were held. Andrew excelled in his work despite being lame and Mr Ringers, the owner of the factory applauded his work and evangelistic efforts. Because of his high IQ, Andrew was trained up as a job analyst within the factory. But Andrew knew that God was calling him to mission. The big obstacle however was his lack of education. Giving up smoking, Andrew was able to start saving to buy books. Andrew bought dictionaries and commentaries and so began studying in his spare time. One day Andrew learnt about the bible college in Glasgow run by the WEC mission. At Glasgow bible college Christians could be trained up for mission in 2 years. Unsure of Gods will for his life, Andrew spent a Sunday afternoon alone with God, speaking aloud with God. Through this time, Andrew realised that he needed to say ‘yes’ to God who was calling him to mission. Before this, Andrew had been saying ‘Yes BUT I am lame.’ ‘Yes BUT I have no education’. Andrew said yes. In an amazing instant, Andrew made this step of yes, and in God’s grace he healed Andrews lame leg. ANDREW GOES TO ENGLAND Andrew applied for the Bible college in Glasgow and was accepted. Sponsored by no church, no organisation and lacking education, Andrew obeyed God and went despite being told by the love of his life at the time (Thile) that in going he would lose her. Andrew’s place at the bible college was delayed by a year. Despite receiving a telegram from WEC telling him not to come, Andrew believed God was instructing him to go. In faith he obeyed God and left for England in 1952. Andrew spent the first few months in England painting the WEC headquarters building (Bulstrode). While living at Bulstrode, Andrew began spending time with God at the beginning of everyday – a Quiet Time. This was something that Andrew found helpful and endeavoured to do every day of his life. Once Andrew had finished painting Bulstrode, he then moved in with Mr and Mrs Hopkins. Living with Mr and Mrs Hopkins, they developed a wonderful relationship. Andy learnt so much from the couple because they were utterly without self-consciousness and opened up their home to drunks and beggars. In September 1953, Brother Andrew started his studies at the WEC Glasgow bible college. Over the entrance of the wooden archway of the college were the words‘have faith in God’. During the following two years whilst studying, Andrew learnt about having faith in God and put his faith into practice in numerous ways. THE KINGS WAY Throughout his time at Glasgow bible college, Andy learnt of ‘The Kings Way’ in providing. Andrew saw God provide every essential need he had and always provide on time. In the book God’s Smuggler, Andrew describes how it was exciting waiting to see how God would provide at his time of need. God always provided, but did so, not according to mans logic but in a kingly matter, not in a grovelling way. One example of God providing miraculously was when Andrew needed to pay his visa. When Andrew received a visitor the day before he needed to send off his application for a visa, he was confident that the visitor would have come to give him money to pay for the visa. But the visitor was Richard, a man who Andrew had met in the slums in Glasgow. Richard had not come to give, but to ask. Andy explained that he had no money himself to give to Richard, but as he spoke, Andy saw a Shilling on the floor. This shilling was how much Andy needed to pay for his visa which would mean he could stay at the bible school. Rather than keeping the Shilling for himself, Andrew gave the Shilling to Richard. Andy had done what he knew was right, but how would God provide? Minutes later, Andy received a letter and in it was 30 Shillings! God had provided in His way, a Kingly Manner of provision. GOD CALLS ANDREW BEHIND THE IRON CURTAIN Leaving bible college in 1955, God guided Andy to attend a Communist trip to Warsaw. This would be the first of many trips into Communist countries. During his first trip to Warsaw, brother Andrew visited local churches, a bible shop and spoke with Christians in the country. Coming back to Holland, Andrew had lots of opportunities to share about his trip and how Christians lived behind the iron curtain. Weeks later, the communist party arranged for him to attend a trip to Czechoslovakia. Andrew managed to break away from the organised trip to learn that the church was suffering and that bibles were very scarce. Officials were angry he had broken away from the official tour and had contact with Christians so he was prohibited from entering the country again. But his trip had opened his eyes to the needs of the church behind the iron curtain and this became his mission field. In the following years, Andy dedicated his life to the needs of the church in the Communist countries. God provided Andrew with a new Volkswagen Beetle and with it Brother Andrew smuggled bibles and literature into the countries in need. Working alone for the first few years, Andrew worked tirelessly in serving the churches behind the iron curtain. When Andrew had finished one trip he would go back to Holland where he would share his experience and then go back to one of the countries. Each trip was full of stories of how God had miraculously provided and led Andrew to meet Godly believers. ANDREW MARRIES AND HAS A FAMILY Although serving God in this way was exciting, Andrew felt alone and wanted a wife. In the book God’s Smuggler, Andrew describes how he prayed about a wife three times. The first two times that Brother Andrew asked for a wife God spoke to him clearly through Isaiah 54:1 “The children of the desolate are more than the children of the married”. But Andrew prayed a third time about it, and this time God answered his prayer, reminding him of a lady he worked with at the Ringers chocolate factor, Corrie van Dam. Andrew hadn’t had contact with Corrie for a long time so went to visit her. By God’s grace, Corrie was still single and over a period of several years Andrew and Corrie became great friends. Corrie and Andrew married on June 27th 1958 in Alkmaar, Netherlands. Corrie was married to a missionary and Andrew very much continued to live like a missionary, smuggling bibles into countries closed countries. Over the years, God blessed Corrie and Andrew with five children, three boys and two girls. ANDREW STARTS WORKING WITH OTHERS Andrew kept serving God behind the iron curtain but the work had become difficult to do alone. Andrew thought about how helpful it would be to have a co-worker. This began with a man called Hans and slowly grew until a number of them were smuggling bibles into the communist countries. SERVING THE WORLD WIDE CHURCH When the doors to communist Europe were opened in the 1960’s, Brother Andrew began to serve and strengthen the churches in the Middle East and Islamic world. BROTHER ANDREW RECEIVES RELIGIOUS LIBERTY AWARD IN 2007 On Andy van der Bijl’s 69th birthday, he was honoured by being awarded ‘The Religious Liberty Award’ which was presented by the World Evangelical Fellowship (WEF). The chairman of WEF’s Religious Liberty Commission stated: “Brother Andrew has been the preeminent example of those from the outside who have excelled in the ministry of encouragement – the many years he has devoted himself to serving the oppressed. His exploits have become legendary as he has crossed borders carrying Bibles, which were liable to confiscation. Time after time God has blinded the eyes of the border guards, and the Bibles got through. BROTHER ANDREW RESOURCES God’s Smuggler – Book about Brother Andrew smuggling Bibles.

Talking Back to God - How His Promises Provoke Our Prayers

It is one of the most audacious, and awe-inspiring, moments in all of Scripture. In the wake of Israel’s shocking rebellion against God — blatantly violating the covenant God just made with them — Moses humbly dares to mediate between God and his people. At the climax of his intercession, and his careful yet determined dialogue with the living God, Moses makes what is perhaps the greatest, and most perceptive, petition a creature can of his Creator. And it is, after all, a prayer — a modest yet bold request, made by man, to God Almighty: “Please show me your glory.” That this is, in some sense, a special moment is plain. We do not stand in Moses’s sandals. We are not prophets called to mediate a covenant, nor do we live under that Sinai pact. Yet Moses’s prayer still functions as a model for the godly after him. It will not be the last prayer in Scripture for a sight of God’s glory, and rightly do the faithful echo it today. What might we who are in Christ learn about our own prayers from the amazing sequence of Moses’s pressing into God in Exodus 32–33? Can and Will God Forgive? Before wrestling with the prayer itself, we need to first acknowledge Moses’s haunting question: Could and would God forgive the people such a horrific breach of the covenant? Moses was not yet sure. He heard stories of his forefathers, encountered God at the bush, and witnessed the plagues in Egypt and the rescue in the Red Sea. Moses knew a powerful God who had delivered his people, but would he also forgive them? At first, it looked like he wouldn’t. When God first informed Moses, on the mountain, that the people had “corrupted themselves,” by making and worshiping a golden calf (32:7–8), God had said, “Let me alone, that my wrath may burn hot against them and I may consume them. . .” (32:10). As Moses began to plead that God withhold destruction, it was far from clear that any relationship of peace could be fully restored. God did relent of immediately consuming the people (32:14), yet the covenant remained broken. Although Moses went down the mountain, confronted the people in their rebellion, burnt the calf, disciplined the people (32:15–20), and oversaw the purging of the three thousand who led in the rebellion (32:21–29), Moses knew this did not restore what lay shattered. The next day, he returned to meet God on the mountain. What drives Moses’s sequence of prayer in Exodus 33 is the question he begins to ask in 32:32: Can and will Yahweh forgive? Will God restore the relationship, and dwell among them, after they had worshiped the golden calf? And as we will see, God draws prayer out of Moses, and then moves to answer Moses’s question, in a way far more powerful, and memorable, than if there had not been an unfolding, developing, deepening relationship with God. Moses, Teach Us to Pray Exodus 33 begins with God declaring to the people that even though he will give them the land promised to their forefathers, God himself will not go up among them (33:3). They mourn this “disastrous word.” They want him, not just the promised land. They humble themselves before God, taking off their ornaments “from Mount Horeb onward” (33:6). Even though the people heard this disastrous word, however, Moses continues to enjoy remarkable favor with God. In a tent pitched far off from the camp, God speaks with Moses (33:9), and verse 11 comments: “Thus the Lord used to speak to Moses face to face, as a man speaks to his friend.” This sets the scene for Moses’s remarkable intercessory prayer in 33:12–18. “In prayer, we respond to God. . . . First, we hear his voice in Scripture; then we access his ear in prayer.” Observe, then, at least three lessons Christians today might take from Moses’s otherwise inimitable prayer. 1. Prayer responds to God. The living God takes the initiative. He first announced to Moses the people’s breach of the covenant (32:7–10). And he revealed his enduring favor on Moses, prompting the prophet to reply. So too for us. We don’t just “dial up” God in prayer when we so wish. First, he speaks, as he has revealed himself in his world, and in his word, and in his Son, the Word. In prayer, we respond to him in light of his revelation to us. First, we hear his voice in Scripture; then we access his ear in prayer. We pray in light of what he has promised. 2. Prayer pleads God’s reputation and glory. When God announces to Moses the peoples’ sin, and the intention to destroy them and start over with him, Moses’s reflex is to lean into God’s own reputation. This is a good reflex. “Why should the Egyptians say, ‘With evil intent did he bring them out, to kill them in the mountains and to consume them from the face of the earth’?” (Exodus 21:12). Moses prays for God to turn from righteous anger and relent “from this disaster against your people,” for God’s own name’s sake. Moses does not plea the people’s worth — or their humanity, made in God’s image — but God’s choice and word. He chose them as his people. “At the bottom of prayer to a God like ours is our longing for his face, not merely the provisions of his hand.” Today we are in good company to pray for God’s own reputation in the world, and to take notice of, and pray, God’s own promises back to him. God loves for his people to pray in light of what he’s said to us, to make our pleas in response to his promises. And praying for his glory not only concerns God’s reputation in the world, but also, and most significantly, our own knowing and enjoying him. At the bottom of prayer to such a God is our longing for his face, not merely the provisions of his hand. 3. Prayer can be incremental and sequential. We might even call Moses’s prayer “dialogical.” It is striking how relational his process and sequence of prayer is in these chapters. At the heart of the “dialogue,” reverent as it is, is whose people the Israelites are, a topic God introduces and draws Moses into. First, to Moses, God calls them, after their sin, “your people, whom you brought up out of the land of Egypt” (32:7). Then God introduces the surprising tension of his ongoing favor on Moses. God will consume the people and “make a great nation” of Moses (32:9–10). This favor, combined with calling the nation “your people,” presents Moses an invitation to reply in prayer. Moses asks to know more about this God — “please show me now your ways” (33:13) — to discern whether God will forgive his stiff-necked nation. And Moses meekly, but importantly, appends this to this first plea: “Consider too that this nation is your people.” God answers positively, though briefly: “My presence will go with you, and I will give you rest” (33:14). The short reply invites Moses to press in further, for the sake of the people. His “me” moves to “us.” He pleads for “I and your people”; then again “we . . . I and your people.” Moses identifies himself with the people, asking that God’s favor on him extend to them. Prayer, by human persons to the living and personal God, is far more than transactional. It is relational, and often incremental, with measured, humble boldness. God leads us, like Moses, into prayer. We make our requests. He answers in time. We learn more of him, which leads us to ask to see more of him. ‘Show Me Your Glory’ Moses’s prayerful dialogue with God has become more and more daring — slowly, one incremental plea at a time: Don’t consume your people (32:11–13). Please forgive your people (32:31–32). Show me your ways (33:13). Count the people with me in my favor with you (33:15–16). And now, most boldly, “Please show me your glory” (33:18). This short but daring plea will be Moses’s last. He will not speak again until 34:9, when he finally completes the plea for forgiveness he left unfinished in 32:32. In Exodus 33:19, God begins to respond: I will make all my goodness pass before you and will proclaim before you my name ‘The Lord.’ And I will be gracious to whom I will be gracious, and will show mercy on whom I will show mercy. (Exodus 33:19) Moses receives his full answer, however, a chapter later in Exodus 34:7 with another revelation: The Lord passed before him and proclaimed, “The Lord, the Lord, a God merciful and gracious, slow to anger, and abounding in steadfast love and faithfulness, keeping steadfast love for thousands, forgiving iniquity and transgression and sin. (Exodus 34:6–7). The driving question has been answered, and so Moses bows in worship and prays with confidence, “O Lord, please let the Lord go in the midst of us . . . and pardon our iniquity and our sin . . .” (34:9). Having prayed, and seen the glory in God’s declarations about his character, his goodness, his mercy, his grace, Moses is confident that God will grant forgiveness and renew the covenant. Christ, Our Moses For Christians today, any Moses-like leveraging of God’s favor we know to be firmly grounded in his favor on Christ. More significant than our echoes and imitations of Moses is the fulfillment of his intercession, and final mediation for God’s people, in Jesus. We may indeed glean some categories and concepts from Moses’s prayers. Yet, as we come in Christ to Exodus 32–33, we identify not only with the prophet, but with the people. They are “stiff-necked.” Rebellious. Deserving of divine justice. Desperate for mercy and grace. But in Christ, we have one far greater than Moses who intercedes for us, leveraging his own perfect favor with God on our behalf. Jesus, our great high priest, “has passed through the heavens,” and calls us to “draw near with confidence to the throne of grace, [to] receive mercy and find grace to help in time of need” (Hebrews 4:14, 16). And he does so not only as new-covenant mediator and intercessor, but also as the very one in whose face we see the glory of God. What was unique in ancient Israel — speaking to God “as a man speaks to his friend” — is offered to all who are in Christ. God now invites us to come to him as Father, and to come to Christ as husband — the deepest and nearest of human relationships — not to make requests, get what we want, pivot, and go back to life apart from him, but to come closer, and nearer, through prayer, and discover again and again that he himself, in Christ, is the great reward.

Feedback
Suggestionsuggestion box
x